Showing posts with label Propaganda. Show all posts
Showing posts with label Propaganda. Show all posts

Sunday, 21 November 2021

How Saudi State Media Feeds Fake News to Israeli, Western Audiences

 November 15th, 2021

Saudi Media Feature photo
Unsubstantiated Saudi state media claims are very specifically designed to inflame tensions and to make the supporters of Hamas, Iran and Syria doubt their leaders and what may be going on behind the scenes.

by Robert Inlakesh

Source

RIYADH, SAUDI ARABIA — Saudi state media outlets have been found to repeatedly report information, lacking sources or supporting evidence, in order to attack their political opposition in the Middle East. This can range from stories about deserters from Hamas to the utterly absurd fictions regarding alleged assassinations of high-ranking Iranian officials, which, taken together, constitute a pro-Israel, pro-Washington psyop.

This Wednesday, Saudi state broadcaster Al-Hadath claimed that an Iranian ‘Islamic Revolutionary Guard Corps’ (IRGC) Commander named Seyyed Mustafa Javad Ghaffari had been kicked out of Syria by the country’s president, Bashar al-Assad, sparking speculation over a possible breakdown in relations between Tehran and Damascus. For Israeli and U.S. media, which have now taken the report at face value, it is an intriguing story. And it would be an interesting development, except for one small detail: there is not a shred of evidence to support the claims.

According to the original report on Al-Hadath, Commander Ghaffari had set up a “black market” by bypassing customs and smuggling goods into Syria; additionally, Ghaffari had allegedly admitted to storing weapons in prohibited areas inside of Syria. Later reports in Israeli media, quoted Saudi media as claiming that Assad had accused Ghaffari of violating Syrian sovereignty and hence had expelled him. In addition to this, the unnamed Saudi media source seemed to work off of the assumption that the Iranian commander was behind an attack on U.S. forces and their allies on October 20 at their al-Tanf base in Syria. According to Al-Hadath, Syria was unhappy specifically with the IRGC commander’s conspiring against the Israelis and U.S. forces that occupy their territory, owing to fears of being dragged into a regional war.

Not surprisingly, Saudi Arabia’s broadcaster used biased language, in what should have been a professional report, demonstrating instantly that the outlet, Al-Hadath, was coming at the report from the state’s propagandistic perspective. On its website, its report concludes:

The source viewed the exclusion of Mustafa Ghaffari, who is following in the footsteps of Qassem Soleimani by establishing the Syrian Hezbollah militia, as a blow to Soleimani’s vision and dream of establishing a land bridge between Iran and Lebanon.

So who is this source? We don’t have a name or even a title. All we know is that Al-Hadath calls them someone that is familiar with the Syrian senior leadership. Lacking any further information, it is reasonable to ask the following questions: How does an enemy state to both Syria and Iran manage to acquire such information first? If this source exists, they clearly chose an enemy state to leak this information to, so why not an American or Israeli media outlet with more credibility? And finally, is there really any such source?

I spoke to Seyyed Mohammed Marandi, Professor of English Literature and Orientalism at the University of Tehran, who says that the claims are “utter nonsense.” “All Iranian commanders are rotated, Hajj Javad isn’t the first,” Marandi explained. He also went on to say that “actually, the Iranian change in command happened weeks ago; if they [Saudi media] know so much why didn’t they say anything when it happened?”

A history of similar claims

Interestingly, this is far from the first time that such reports have emerged — reports that carry the potential to sow confusion and distrust amongst supporters of parties and nations that are enemies of Saudi Arabia.

On July 19, 2020, Saudi Arabia’s Al-Arabiya published claims that high-ranking Hamas officials had been caught spying on the Gaza-based movement, including a Commander of the al-Qassam Brigade’s elite naval wing, said to be named Mohammed Abu Ajwa, who they claimed fled to Israel via boat after spying for Israel since 2009. The source for these claims was again unnamed and the allegations were denied strongly by Hamas spokesman Hazem Qassem, who said that “the Al-Arabiya channel is promoting rumors that serve the aims of the occupation in destabilizing the home front in Gaza.” It is now 2021 and Israel has yet to even comment on these claims officially, which is strange considering that such a propaganda win for Israel would normally be weaponized by their political establishment. In addition to this, no one in Gaza has ever heard of this alleged commander.

As with the claims made about Syria expelling an IRGC Commander, there was a minuscule grain of truth to what was claimed. In the case of Syria’s “expulsion” of Iran’s commander, Javad Ghaffari did leave Syria weeks ago; and in the case of Hamas collaborators, the movement did arrest 16 individuals on the basis of spying for Israel. In fact, the report for Al-Arabiya quoted the Ministry of Information for Hamas, to substantiate its claims of Hamas members being arrested.

The Times of Israel even claimed that it was a big deal that “Hamas admits” one of its own fled to the Israeli side, after Hamas leader Mousa Abu Marzouk had stated as much, a fact already acknowledged to be true. This demonstrates the sensationalism of Israeli media at the time. During the interview quoted, conducted with Marzouk for Al-Mayadeen TV, the Hamas leader said:

They are isolated members. There is no connection between them. They are not commanders in the [Hamas military wing] Izz al-Din al-Qassam Brigades, nor are they commanders in Hamas… What the occupation claims, that they are commando officers or senior naval officers, is absolutely false.”

The Times of Israel, along with other Israeli media, was quick to parrot unsubstantiated Saudi claims

It is important to know that Hamas regularly arrests collaborators and sentences many of them to death. This is not uncommon, nor is it out of the ordinary for members of the group to be blackmailed by Israel to work for them. To become a member of Hamas is not a difficult task and its membership is wide-ranging inside Gaza.

An Iranian commander assassinated, or not really

Another example of bogus claims made by Saudi State TV is that of an Iranian commander being assassinated in Syria’s Eastern Deir Ezzor province in November of 2020. In this case, Al-Arabiya added sketchy details to a story built on weak foundations. The alleged assassination of an Iranian Quds force commander would have had serious implications, especially as some sources claimed that it came as a result of a U.S. coalition force bombing campaign.

At the time I tracked the report to its origin, discovering that the allegations had emerged from a Syrian-opposition media group, called “Step News Agency,” which published a report on the alleged incident on November 29, 2020. The article claimed that the agency’s reporter, Abdul Rahman al-Ahmad, who was said to have been based in the Eastern Deir Ezzor province of Syria “obtained information” that indicated a vehicle belonging to Iran’s elite Quds forces was targeted and destroyed. The car was, according to this report, targeted near the Salbi area, in the Suwaiya Desert, after having crossed into Syria from a designated area for militias, near the Al-Qaim crossing. The initial report noted only that two were said to have died in the attack, also claiming that the week prior to this, unidentified aircraft – suspected to have belonged to the U.S. coalition – had launched 10 raids on pro-Iranian militia sites.

Israeli media outlets then ran with the claims despite having nothing but the word of a single Syrian opposition journalist to go on. Israel Hayom News, for instance, cited developed claims from Syrian-opposition media that instead of two Iranians having been killed, it was “a logistics officer in the IRGC’s elite Quds Force,” as well as two other Iranians, who had been assassinated.

Al-Arabiya News then claimed to have obtained the identity of the commander, naming him as “Muslim Shahdan.” This was then published by the likes of the Daily Mail, which also repeated the claim made by the Turkish-based Anadolu Agency that there were now three IRGC members killed inside the car allegedly targeted in Deir Ezzor, Syria.

There was never any photographic evidence, witness testimony, approximate timing, video evidence, or any official confirmation of exactly where in Deir Ezzor this attack took place. There was no continuity through the various contradictory claims made by all the different media outlets and no one could even determine how many people actually died in the reported attack.

The story originated with Syrian opposition media groups, who have a clear anti-Iran agenda and have continued to peddle false claims of Iranian forces being killed in virtually every single Israeli attack on Syria, figures that Israel never clarifies and for which we never see proof. These groups claim to have sources in Syrian government-controlled areas, even naming those individuals occasionally. The question also must be posed in this case that if the Syrian government knows these journalists, how is it that they are still able to obtain sensitive information on military operations and casualties of individuals known only to a few to be in the country, in top-secret locations? Are we to believe that these unnamed sources are never identified and that in Syria anyone can know sensitive information about the government at any time without any questions asked? Also, how is it that these opposition journalists are the first people to report casualties, often before there is time for local medical staff to declare deaths?

There was then the story that was looped in with the alleged assassination attack, claiming that U.S. coalition forces attacked 10 Iranian sites in Abu Kamal, but according to the initial reports from Syrian opposition media, that had happened a week prior to the assassination. Israel Hayom and the Daily Mail failed to specify when the two separate attacks took place, making it seem as if it all had occurred on the same night. Again there are no specifics given here, just the repeated claims from Syrian opposition media.

The allegations that were made about weapons having been transported, in the car of the commander that was allegedly attacked, also seemed very unlikely. Why would an Iranian Quds Force commander be traveling in a car packed full of weapons and why do a weapons transfer in a regular car carrying a high-ranking commander in it? Why not just transport the weapons in trucks? These small details made the story seem less believable, especially when no one had been able to officially identify the two, three, or four Iranians said to have been killed.

As spokesman for Iran’s Foreign Ministry, Saeed Khatibzadeh, later told Iran’s Mehr News that these allegations were false, yet many Western media outlets failed to publish this information. Talking to a Syrian Arab Army military source at the time, I was also informed that they were “not aware of any such attack happening”.

Saudi media playing a pro-Israel, pro-Western agenda

The examples above demonstrate a clear pattern with the media of Saudi Arabia and the way in which their “unnamed sources” are taken at face value and repeated verbatim throughout Western and Israeli media. The claims clearly serve a political agenda, but not just any agenda.

Such claims are very specifically designed to inflame tensions and to make the supporters of Hamas, Iran and Syria doubt their leaders and what may be going on behind the scenes. They play on issues that are normally dealt with behind closed doors and it is well understood that the average consumer of news will not have the time or resources to dig into such stories with the intent of uncovering the truth.

Israeli officials have now twice traveled to Saudi Arabia in the past year, that we know of, not only raising suspicions of unofficial cooperation between Riyadh and Tel Aviv, but confirming that the Kingdom of Saudi Arabia is warming up to the idea of openly normalizing ties with Israel, while the closeness of the United States government to the Saudis has long been apparent. Hence for Saudi state media to run media operations, as a form of psychological warfare, against their political foe, is not much of a surprise. Yet, for outlets across the world to choose to regurgitate the claims made by Saudi media, verbatim and without any critical take, is a real indictment of them and demonstrates a lack of journalistic credibility on their part.


River to Sea Uprooted Palestinian   
The views expressed in this article are the sole responsibility of the author and do not necessarily reflect those of the Blog!

Saturday, 13 November 2021

The Modernization of “Traditional Society”

 Nov 13 2021

Source: Al Mayadeen

By Karim Sharara

This is how the US used its propaganda and influence to spread its ideals during the Cold War to “modernize” (i.e Americanize) the Middle East.


The Modernization of “Traditional Society”

At the height of the Cold War, print media, and more importantly, the radio, proved to be extremely important tools of influence. The Voice of America, Radio Free Liberty, and Radio Free Europe, were all, for example, very efficient tools of US propaganda, though they all adopted different forms of influence. The VOA, being the media machine of the Department of State, was constrained by bureaucracy and official policy.

The RFL and RFE, on the other hand, were founded as private enterprises by ex-intelligence and military operatives, and employed foreign nationals. The US didn’t just want to influence people from various countries as the USSR’s reach was growing, it sought to employ people from inside those communities in order to have Ukrainians speaking to Ukrainians, Poles to Poles. Why? Because if “reform” was to happen, it would happen from within, through voices sympathetic to the US and the “liberties” it espoused.

This is where Daniel Lerner’s chef-d’oeuvre comes into play. Lerner was tasked by the University of Columbia, which was in turn tasked by the Voice of America (as an extension of the State Department), to conduct a comprehensive study of media consumption in the “Middle East.” The aim was to propagate Western ideals in the “Middle East” through media. Hollywood films, radio music broadcasts, news broadcasts, print media, were all heavily consumed tools of influence. On the receiving end, peoples in different “Middle Eastern” countries needed to be studied: their aspirations, thoughts, political leanings were to be discerned, to best learn how best to approach them. This resulted in what is now known as one of the “bibles” of modernization, Daniel Lerner’s The Passing of Traditional Society: Modernizing the Middle East.

Interviewing the “Middle East”

A total of 1600 interviews were conducted in Turkey, Lebanon, Iran, Egypt, and Syria by local anthropologists in 1950-1951. Through these interviews, three personality types were constructed, based on their degree of “empathy”, the gold standard for judging how modern a person is (according to the author), thereby informing Lerner how modern a society is. The more empathy one possesses, the more they are able to imagine themselves as other people. Lerner categorized people into 3 classes: the empathetic modern, the semi-empathetic “transitional”, and the unempathetic traditional.

For Lerner, the features of modernity lay in urbanization, literacy, and a participant lifestyle. The literate urban dweller, who is engaged in democracy and has opinions exceeding his immediate needs, is the modern. The modern is presented as being the polar opposite of the illiterate country dweller who only cares about his immediate needs, thus presenting a clear dichotomy that the “aspiring” transitional lies in between. This helped him classify societies in his “Middle East” along these lines. 

Lerner’s model of modernization, that of communication, was in fact the dominant model throughout the golden age of modernization, so much so that it is in fact still in use by UN organizations and US NGOs (USAID being a major example). Its basic premise was that for modernization to take place, people must be influenced to adopt modern ideals, and let go of tradition, either through communication and media or through government (and non-government) influence. The interviews were not only meant to classify people, but to study them in a manner so detailed as to see what their wants and leanings are, and adjust propaganda efforts accordingly. 

The message that needed to be delivered to receivers, was that the West’s “superiority” and their “inferiority” were largely thanks to the US’ ideals and way of life, the driving forces behind its progress. Tradition, and everything associated with it, is restrictive and constraining, it is outdated and backward, rather it is destructive and counter-progressive. If societies are to move forward and emulate the West, they need to adopt its ideals.  Practically speaking, this would further propagate cultural and economic consumerism in these societies, increasing dependency on the West, instead of the independence they claim to propagate.

The Grocer and the Chief

The story of the book, to sum it up, lies in the author’s parable of the Grocer and the Chief. Lerner learned of the small village of Balgat as he was reading the interview conducted by one Tosun B., which he dispatched to the village. 

Balgat was a small village, located some eight kilometers outside of Ankara, and the interview in question was conducted in 1950, long after Ataturk’s modernization policies began to take root. However, Balgat was still a village, its youth were still farmers, and they all followed the Chief (the Muhtar), who Lerner described as a traditional leader (despite his being an adamant supporter of Ataturk), who wears traditional clothing, and thinks along traditional (read, unempathetic) lines.

Though everyone followed the Muhtar’s word, as he was the leader, the village did have one “dissident”, the grocer. 

The grocer is portrayed as the village’s most “modern” person: a tradesman who enjoys his trips to the city – where he wishes he can live later on – and loves the fact he can put on Western clothing there, who goes to the cinema and loves watching American flicks. 

Four years later, in 1954, Balgat is revisited, but this time it’s changed. The village has roads, transmission towers, power lines, and its youth live in the city where they went to lead an urban lifestyle and make more money. The Muhtar is portrayed as having lost his traditional power, with the grocer, the transitional, having ultimately won. The lesson to be learned is: if we can change the grocer, we can change the “Middle East.”

The book’s ideological underpinnings

Lerner is a veteran of propaganda, serving as a “propaganda officer” in the US Psychological Warfare department during World War II. He is a seasoned propagandist who knows how best to target “the other” in influence campaigns.

Looking into Lerner’s other writings, one can clearly see how Lerner’s worldview and his ideological biases are present. This is a man who, citing other works, believes that a group of psychological conditions and cultural behaviors form an “oriental mentality”. This mentality, according to Lerner, acts as an impediment to “development”, and comprises religion, language, writing, tradition (culture), and fashion (how they dress).

One can clearly see his anti-Islam and anti-Arab bias when he describes them as impediments to change when discussing Ataturk’s approach to modernization:

Cultural rather than phonetic languages were what he [Attaturk] sought in the change. He knew that so long as Turkish was written from right to left it could never properly diffuse the ideals of European civilization. The picturesque involutions and intricacies of Arabic script afforded a psychological background to the Oriental mentality which stood as the real enemy of the republic; its mere difficulty acted as a barrier against the universal diffusion of reading and writing. 

How does he conclude that religion is complicit in this backwardness? Quite simply because the more “modernized” or “developed” social groups in the “Middle East” were the “non-Muslim” ones, according to his understanding.

Christianity and Westernization grew together. Channels of communication with the West were ready-made for members of the Uniate,
Orthodox and Protestant sects [in the Middle East, specifically Lebanon].
They, in turn, relayed Western influence internally.

Quite simply, Lerner is another orientalist, who made use of the scientific method and academic know-how to justify the Americanization of the world at the height of the Cold War. He constructed an “other” and sought to show them as inferior, and in need of the helping hand of change that the US can offer. 

Sure, this is yet another example of the West’s mission civilisatrice at play, but that doesn’t mean that the book isn’t a valuable piece of work. It offers a very real and very important study into how “Middle East” was at the time, how people’s political and media leanings were, and most importantly, a tangible example of how the US was able to employ media so effectively in the Cold War to gain such an important foothold in the “Middle East” and influence its people.

Sources: 

– Daniel Lerner (1964) The Passing of Traditional Society: Modernizing the Middle East, First Free Press Paperback Edition.

– Hemant Shah (2011), The Production of Modernization: Daniel Lerner, Mass Media, and The Passing of Traditional Society, Temple University Press.

– Umaru Bah (2008), Rereading The Passing of Traditional Society, Cultural Studies, 22:6, 795-819.

– John Gulick (1959), Review: The Passing of Traditional Society: Modernizing the Middle East by Daniel Lerner, American Anthropologist, Vol. 61, No. 1, pp. 135-138


River to Sea Uprooted Palestinian   
The views expressed in this article are the sole responsibility of the author and do not necessarily reflect those of the Blog!

Sunday, 8 August 2021

Top New York Times, WaPo Experts Affiliated With Pentagon-Funded CNAS Think Tank

August 04th, 2021

By Dan Cohen

Source

Watch Behind The Headlines correspondent Dan Cohen explain how top foreign policy reporters are linked to the U.S. government, weapons industry and oil corporations – the very forces they are supposed to hold accountable. 

Imagine a country where there’s no separation between the government, the military, and the media. A lot of Americans would think of China, Russia or North Korea, but it’s a perfect description of the United States today. And here in Washington, the think tank inside this nondescript building – Center For A New American Security (CNAS) – is the clearest example of just that.

CNAS is a premier militarist think tank in the nation’s capital, especially for Democratic Party administrations. It is funded by the State Department and Pentagon and has taken more money from weapons companies over the last several years than any other think tank. On top of that, it’s funded by oil companies, big banks, and right wing governments – basically the most destructive forces on the planet.

For President Joe Biden, CNAS serves as a farm, from which key positions in his administration are cultivated. In fact, at least 16 CNAS alumni are now in key positions in the Biden Pentagon and State Department.

But what’s most shocking is that several national security and foreign policy reporters from elite U.S. media outlets are affiliated with CNAS – and therefore indirectly affiliated with, and likely paid by, the U.S. government and corporations – the very forces that they should be holding accountable.

For more than twenty years, New York Times Washington correspondent David Sanger has relentlessly pushed deceptions to con the public into supporting U.S. aggression and war.

From the George W. Bush administration’s lies about WMDs in Iraq to lies about Iran attempting to create nuclear weapons and evidence-free claims from intelligence agencies about Russian cyberattacks – these incendiary allegations were taken at face value with a clear goal to pressure then-President Donald Trump to ramp up aggression against Moscow while conveniently filling the pockets of Sanger’s weapons-industry benefactors.

Sanger’s neocon cyberwar fantasy was even turned into a movie by HBO. Today, David Sanger is onto the COVID-19 lab leak theory. He’s been at the forefront of every propaganda campaign that not only provides justification for aggression and war but also helps generate huge profits for CNAS funders.

Sanger is just one of several New York Times, Washington Post and Foreign Policy reporters who have residencies at CNAS. Presumably, that comes with a sizable financial component. I emailed CNAS to ask whether it pays these reporters but they didn’t respond.

Sanger’s colleague Eric Schmitt, senior correspondent covering national security for The New York Times, is also in residence at CNAS.

Back in 2020, Schmitt was promoting the obviously false Russian bounties story, which was later retracted after it had served its political purpose to force Trump to take a harder anti-Russia stance.

Of course, Schmitt was a reliable promoter of intelligence claims about Russian hacking – never displaying a scintilla of skepticism.

And he dutifully portrayed the Trump administration’s aggression against Iran as defensive.

The Washington Post, at one point, found this kind of blatant media corruption at least questionable. In 2011, Time magazine launched a series in collaboration with CNAS to promote war propaganda; the Post published an article questioning the ethics of that partnership.

Fast-forward to 2013: billionaire Jeff Bezos buys the Post, and its correspondent, David Finkel, becomes a writer in residence at CNAS. During that time, Finkel wrote two books on the U.S. war in Iraq: “The Good Soldiers” and “Thank You For Your Service.” Just the kind of whitewash of the war that CNAS’s funders would want the public to consume.

Michael Gordon is another. He spent three decades at the Times. Among his greatest accomplishments was, alongside Judith Miller, promoting the Bush administration’s Iraqi WMD deception. Gordon wrote that “Iraq has stepped up its quest for nuclear weapons and has embarked on a worldwide hunt for materials to make an atomic bomb” – citing anonymous U.S. officials.

Now at The Wall Street Journal, Gordon has spent months pumping out Wuhan lab-leak propaganda – once again promoting claims of intelligence officials without any skepticism.

Greg Jaffe is a Washington Post national security reporter and another writer in residence at CNAS. His article on the U.S. withdrawal from Afghanistan quotes Eliot Cohen – a former Bush administration official who is now a fellow at CNAS. Jaffe and Cohen’s shared affiliation is never disclosed in the article – an obvious breach of the most basic journalistic ethics.

Thom Shanker used to be part of the CNAS writer-in-residence program when he was at the Times writing on U.S. wars. In 2012, Shanker wrote this blog post promoting a CNAS study without revealing his affiliation. Once again, a major conflict of interest and ethics out the window.

There’s also Rajiv Chandrasekaran, who spent two decades doing public relations for U.S. wars at the Post and is now doing PR for Starbucks.

And Thomas Ricks, whose career has spanned posts at The Wall Street JournalThe Washington Post and Foreign Policy magazine. Ricks is a cold-warrior who has publicly stated that Putin is attacking the United States just like Osama Bin Laden did and that Americans defending Putin are no different from those defending Bin Laden.

Some of this information isn’t new. It was reported in The Nation more than a decade ago, but the issue has only gotten worse as U.S. politics have shifted right, spy agencies have gained more power in the media, and the new cold war has accelerated.

There’s no real separation between the myriad of revolving doors and cash flow between the weapons manufacturers, think tanks, the U.S. government and media. It’s an incestuous, bloviating blob capable of producing one thing and one thing only: war.

So when you think of the military industrial complex and the permanent war state, don’t forget about what might be the most important compo


River to Sea Uprooted Palestinian   
The views expressed in this article are the sole responsibility of the author and do not necessarily reflect those of the Blog!

Tuesday, 11 May 2021

In Wake of HRW Apartheid Report, Israeli Propagandists Launch Global PR Offensive

 By Alan Macleod

Source

Much of the online anger at the Human Rights Watch report was actually manufactured by an Israeli government-sponsored app, Act.IL, which organized supporters of the Jewish state to act in sync to create an artificial groundswell of opposition to it. 

NEW YORK — A recently released bombshell Human Rights Watch (HRW) report has made waves around the world. For the first time, the New York-based non-governmental organization has categorized Israel as an apartheid state guilty of “crimes against humanity.”

The 213-page study goes into detail about a range of racist laws and policies carried out by successive administrations, concluding that there is an “overarching Israeli government policy to maintain the domination by Jewish Israelis over Palestinians and grave abuses committed against Palestinians living in the occupied territory, including East Jerusalem.”

The report accuses the state of Israel of widespread “institutional discrimination” and of “denying millions of Palestinians their fundamental rights…solely because they are Palestinian and not Jewish.” It further notes that, across Israel and the Occupied Palestinian Territories, it has “sought to maximize the land available for Jewish communities and to concentrate most Palestinians in dense population centers.”

“Prominent voices have warned for years that apartheid lurks just around the corner if the trajectory of Israel’s rule over Palestinians does not change,” said the organization’s executive director, Kenneth Roth. “This detailed study shows that Israeli authorities have already turned that corner and today are committing the crimes against humanity of apartheid and persecution.

Perhaps most importantly, Human Rights Watch is now openly calling for global action to end the repression. The report asks the International Criminal Court to investigate and prosecute those involved in Palestinian persecution. While not explicitly endorsing the Boycott, Divestment and Sactions (BDS) movement, Human Rights Watch directly advocates that “[s]tates should impose individual sanctions, including travel bans and asset freezes, against officials and individuals responsible for the continued commission of these serious crimes,” and for businesses to “cease business activities that directly contribute to the crimes of apartheid and persecution.”

A big splash

The report was widely covered across the world and has been heralded by Palestine solidarity activists, with experts seeing it as a potential turning point in the struggle for Palestinian sovereignty. “It was inevitable that Human Rights Watch would have to declare Israel an Apartheid state and, from what I hear, Amnesty International is going to be next to say it,” Asa Winstanley of the Electronic Intifada told MintPress. “It puts Israel’s backers in a difficult spot because Human Rights Watch is really part of the establishment so they cannot just dismiss it and it makes it impossible to ignore… It is harder for them to say Human Rights Watch is anti-Semitic, but they’re trying it anyway,” he added.

Trying indeed. Michigan Congresswoman Lisa McClain tweeted that “Human Rights Watch has shown again how they have an anti-Israel agenda,” suggesting they instead focus their attention on China or Iran’s repressive governments. “Hostility and hypocrisy are HRW’s hallmarks when it comes to Israel,” wrote the American Jewish Committee. The Jerusalem Post’s editorial board was equally condemnatory, denouncing what they saw as the “cynical appropriation of the suffering of the victims of the actual apartheid regime.” Other Israeli journalists described the report as “a disgrace to the memory of the millions who suffered under that policy [apartheid] in South Africa.” The news even made enough waves to force a response from the White House. Press Secretary Jen Psaki replied that “[a]s to the question of whether Israel’s actions constitute apartheid, that is not the view of this administration.”

Organized spontaneity

Yet much of the online anger at the report was actually manufactured by an Israeli government-sponsored app, Act.IL, which organized supporters of the Jewish state to act in sync to create an artificial groundswell of opposition to it. The app, which reportedly has a budget of over $1 million per year, instructed users to leave combative comments on Facebook, Twitter, and popular news outlets, and to like and promote others who did the same.

Human Rights Watch’s Facebook post announcing the report’s release has received over 1,400 comments, hundreds of them written in a similar, scathingly negative tone. One that the app directly told users to signal boost, for instance, described Palestinians as a people “indoctrinated with hate for Israel and Jews for over 100 years,” and claimed they were paid salaries to murder Israelis. It also presented the 1967 war and occupation as a humanitarian effort to bring electricity and other infrastructure to Arabs.

Another “mission” Act.IL gave its users was to promote a Facebook comment attacking the report as “nothing more than hate speech” and calling its lead author a “rabid anti-Zionist and Israel hater.”

Omar Shakir HRW
One of the many images provided to Act.IL users for their astroturfing campaign against HRW

Act.IL is one of the chief tools in Israel’s online public relations enterprise. The app debuted in 2017 and is part of what Israeli Minister of Strategic Affairs Gilad Erdan called an “Iron Dome of Truth.” “Our cell phones are the number one weapon against us,” he explained, noting that public opinion in the U.S. was beginning to turn against them. While most of the app’s nearly 20,000 users are volunteers, a core of them are paid operatives, with many students receiving scholarships as a reward for their work.

The app has been designed to feel like a game, with points assigned for completing “missions” such as sharing pro-Israel videos, reporting anti-Israel content, signing petitions, or attending online seminars. Users can track their progress on leaderboards, earn badges and prizes, and chat with other members of the community. While it might feel like Animal Crossing or World of Warcraft for some, its creators see this very much as a new front in the war against Palestine. Israeli Justice Minister Ayelet Shaked categorizes BDS as “another branch of terrorism in the modern age,” and has been an important voice in taking the fight to a new front.

An Act.IL mission encouraging astroturfing of online discussions. Source |
@AntiBDSApp

There is also an online toolkit full of folders of responses to typical questions and issues that arise. Users can, for instance, go to the BDS folder to find stock replies to their arguments. Or they can go to a specific folder to find articles, images and videos they can use to demonize Hamas.

The missions are organized by outlet, so users can, for instance, target only Facebook, Telegram, or other platforms they are most familiar with. At the time of writing, there are 10 missions each to complete on Facebook and YouTube, 30 on Instagram, 25 on Twitter.

One current challenge is to upvote an answer to a question on Quora that asks about the validity and purpose of checkpoints in the West Bank. The answer claims they are purely about protection from terror attacks, and claims that Red Crescent ambulances are used to ferry bombs around the area. Other missions include pressuring an online store to remove a bag with a message stating “Make Israel Palestine Again.”

Act.IL
An Act.IL “mission” encouraging users to demand the removal of products with pro-Palestinian messaging

“It is quite astounding how openly they do it. But, of course, when you see a comment online, you wouldn’t necessarily think that it was coming from the Israeli government, but this is essentially what is happening,” Winstanley said. “Israel is not the only state to do this, but they do it fairly successfully.”

For all this, however, it is clear that Act.IL has a serious problem with user retention and lacks the volunteer numbers for it to be truly game changing.

Controlling the message

In a time of heightened awareness about foreign government interference online, it is particularly surprising that these operations can be openly carried out across virtually every major platform. Big tech companies like Twitter, YouTube and Facebook are constantly deleting tens of thousands of Russian, Chinese, Iranian and Cuban accounts belonging to what they claim are organized, state-sponsored disinformation campaigns.

In an effort to gauge the legality of its operations, MintPress reached out to Facebook, YouTube, Quora, and other big platforms used by Act.IL. We received no response from any of them. While this is particularly noteworthy — as these companies have teams of public relations representatives and are extremely forthright and timely with responses on other issues — it is perhaps not surprising. Facebook especially has long been working closely with the Israeli government in deciding which voices to censor. As far back as 2016, Ayelet Shaked boasted that Facebook removed 95% of the posts her office asked them to. Yet when Shaked herself called for a genocidal war against Palestine and its women, who give birth to “little snakes,” not only did the post remain online, it received thousands of likes and was widely circulated.

“The concern is that Facebook is adopting Israeli policy and terminology when it comes to defining what incitement is,” said Nadim Nashif, co-founder of 7amleh, the Arab Centre for the Advancement of Social Media. 7amleh was therefore dismayed when last year, Facebook appointed former Israeli Minister of Justice Emi Palmor to its Oversight Board, the council having the final say in the moderation of content on the platform used by 2.6 billion people worldwide. In her role as justice minister, Palmor was directly implicated in the persecution and subjugation of Palestinians.

Earlier this year, an Israeli Defense Forces soldier attempted to sue a Palestinian-American activist living in California over an allegedly slanderous Facebook post condemning her for participating in ethnic cleansing. Remarkably, the plaintiff attempted to convince a California judge to apply Israeli law to the incident, despite the fact that both she and the defendant are American citizens.

Inside the world of academia, professors critical of Israel have found themselves pushed out of the profession. In 2007, prominent critic of Israel Norman Finkelstein was denied tenure at DePaul University for political reasons. Seven years later, the University of Illinois “unhired” Steven Sailata for his comments denouncing Operation Protective Edge, the 2014 Israeli attack on Gaza. Emails showed that wealthy donors put significant pressure on the university to pull the plug on him. More recently, Cornel West was blocked from a tenured job at Harvard this year, despite having previously held tenure at Harvard, Princeton, and Yale. “Being the faculty advisor for the Palestinian student group was the one that probably went outside of the line for many Harvard staff,” West told Krystal Ball and Kyle Kulinski. “It’s a joke. It’s ridiculous. It’s ludicrous. It’s preposterous that it wouldn’t have something to do with politics.”

Top media figures have also paid the price for their support of BDS. CNN fired commentator Marc Lamont Hill after he made a speech at the United Nations calling for a free Palestine. Meanwhile, journalist Abby Martin was blocked from speaking at a conference at Georgia Southern University last year after she refused to sign a contract promising to renounce BDS. Georgia is one of dozens of U.S. states to have anti-BDS legislation, essentially forcing any would-be recipient of public contracts or funds, including government employees, to sign a pledge not to boycott Israel. Martin is currently suing the state of Georgia.

Perhaps the greatest PR victory for the Israel lobby in recent years was its defamation campaign against British Labour Party leader Jeremy Corbyn. The lifelong pacifist, anti-racist campaigner was transformed into a raging anti-Semite in the minds of many, thanks to a massive propaganda onslaught. In the three months before the 2019 election, there were 1,450 articles in national British newspapers linking Corbyn with anti-Semitism, chiefly because of his support for Palestinian liberation. Much of this was orchestrated by Israel and its lobby, which worked closely with journalists and politicians keen to see the socialist politician’s demise. The media blitz succeeded. When media researchers asked the public what percentage of Labour members faced official complaints over anti-Semitism, the average guess was 34%. The actual answer was less than 0.1%; and more than half of those complaints were made by one person. Corbyn lost the election and the U.K. chose Boris Johnson.

Winstanley, whose documentary “How they brought down Corbyn” premiered last week, told MintPress:

“The most effective propaganda strategy against [Corbyn] was the fabrication that he was an anti-Semite on the basis of his past criticisms of Israel and his Palestinian solidarity. In my view, the maliciously fabricated anti-Semitism crisis against the Labour Party was the main factor in his [being deposed] as Labour Party leader. Without this factor, he would have made it to Number 10 Downing Street and become Prime Minister of the United Kingdom.”

Apartheid states

While Human Rights Watch’s report is new, the charge of apartheid is not. In 2017, a United Nations report “clearly and frankly concludes” that Israel is “a racist state that has established an apartheid system that persecutes the Palestinian people.” Earlier this year, Israeli human rights organization B’TSelem also used the word “apartheid,” claiming that Israel had established “a regime of Jewish supremacy from the Jordan River to the Mediterranean Sea.”

In the wake of World War Two and the Holocaust, Israel was created by the United Nations in 1947, cutting a section of territory from the British mandate of Palestine to form a new state. While it was immediately recognized by the international powers, Arabs who lived in the region were dead against it, leading to a war in 1948. David Ben Gurion and the founding fathers of Israel immediately began a campaign of ethnic cleansing against the local population, razing their villages and forcing them to flee. Today there are more than 5 million Palestinians registered as refugees.

While many defenders of Israel today balk at the comparison to apartheid South Africa, the two countries were close friends for much of the late 20th century, seeing themselves as similar settler colonial projects surrounded by hostile nations. Furthermore, leaders of the African liberation movement saw themselves as part of the same struggle as those in Palestine. “We know too well that our freedom is incomplete without the freedom of the Palestinians,” Nelson Mandela said in 1997. “I have witnessed the systemic humiliation of Palestinian men, women and children by members of the Israeli security forces,” said Archbishop Desmond Tutu in a statement endorsing BDS. “Their humiliation is familiar to all black South Africans who were corralled and harassed and insulted and assaulted by the security forces of the apartheid government,” he added.

A turning tide

The Human Rights Watch report is the latest reference point showing Western public sympathies swaying towards Palestine. During the 2020 Democratic presidential nomination race, a number of top-tier candidates very publicly shunned the American Israel Public Affairs Committee, refusing to attend the AIPAC conference. Last week, the Pilsbury family called for a global boycott of the food company that bears its name. “As long as General Mills [which owns the Pilsbury brand] continues to profit from the dispossession and suffering of the Palestinian people, we will not buy any Pillsbury products,” they stated, denouncing the building of a factory on illegal settlement land.

Advocates for Palestine hailed Human Rights Watch’s study. Phyllis Bennis of the Institute for Policy Studies wrote:

There can be little doubt that much of HRW’s decision to issue this report now was based on the recognition that not only is it no longer political suicide to call Israeli apartheid what it is, but that we are now at a tipping point whereby failing to call out apartheid risks losing credibility for a human rights organization. It’s a huge victory for our movement.”

The battle, however, is far from won, and it is clear that the Israel lobby will continue to fight to hold back the tide until it is insurmountable.


River to Sea Uprooted Palestinian   
The views expressed in this article are the sole responsibility of the author and do not necessarily reflect those of the Blog!

Friday, 5 March 2021

Bernays and Propaganda – The Transition to Education and Commerce – Part 4

March 02, 2021
http://www.bluemoonofshanghai.com/wp-content/uploads/2021/03/global-education-and-commerce.jpg

By Larry Romanoff for the Saker Blog

The success of Lippman and Bernays did not go unnoticed in many segments of American society. Universities in particular realised the potential of these new propaganda techniques to form, manipulate and control social perceptions and behavior. Schools and Universities in the US had never been viewed as an educational system but more as tools of a public disciplinary system, a method both of social control and a means to inculcate attitudes and beliefs most useful to the industrialists and bankers. This began before the time of Lippman and Bernays, with the great “Robber Barons”, the criminally rich families like Rockefeller, Carnegie, Mellon, Astor, DuPont, Guggenheim, Morgan, Vanderbilt. Andrew Carnegie first promoted the notion that the nation’s very rich should found universities in order to remake education to serve their needs. Many American industrialists joined this crusade, resulting in Stanford, Cornell, Carnegie-Mellon, the University of Chicago and many more. Their efforts were widely publicised as a kind of benevolent charity to the nation, but their purpose was not to educate but to indoctrinate, using the educational system to create citizens obedient to their capitalist ideology and maintain their financial power.

They meant these institutions to preach the standard religious mythologies of patriotism and democracy, but also the values of child labor, slave wages, anathema toward labor unions and opposition to minimum wages, as a scheme to maintain their income disparity, basically to inculcate public attitudes that would serve to prevent any transference of wealth to the masses. These industrial and financial elites played a heavy role in the transformation of America’s educational system, first from their financial control and second from their power to design and control the ideologies that would emerge in the curricula, setting the stage for the methods of American education today, in particular the US business schools. Perhaps the most important consideration about American education that is so poorly-appreciated is that the American elite did not want (and still do not want) to improve the nation’s education level because both the multi-party political system and the US brand of capitalism require ignorance for survival, both relying heavily for their success on a thoughtless, uninformed, and uneducated population. (1)

Of course in all nations, the educational system is one of the primary institutions of social control, but with the aid of Lippman and Bernays the US went far beyond civilised norms. For both primary and secondary school, the intent was to establish social control by first producing a strong sense of national identity and cohesion, which led to, among other things, the mass hysteria of US patriotism so much in evidence today. It isn’t widely recognised that the ever-present and pervasive pathological American brand of patriotism is an extremely powerful mechanism of social control, to the extent that few Americans would be prepared to have themselves classified as ‘unpatriotic’. But to be patriotic in the American mold means one must firmly align one’s interests with the ruling elite. In America, you cannot be patriotic while condemning free-market capitalism or the frequent wars for its benefit, and it is distinctly unpatriotic to express a wish for a government-paid healthcare system or to protest against the banks that caused much of the population to lose their homes in 2008. As reporter George Seldes pointed out, (2) (3) this patriotism, the American way of taking pride in one’s country, forces the masses to ally themselves with the ruling powers, and this produces a kind of perpetual control. He said this deceptive propaganda has existed for so long that few are aware of how it came about or even that it exists. He ended his comment with the observation that if the media informed the people of this insidious control, it would lose its power. But the media, themselves aligned with the ruling powers, refuse to address it.

The purpose of the universities, in the view of these industrialists and bankers, was to develop by indoctrination a kind of management elite capable of controlling society in a way most useful to the top 1%. By the end of the First World War, the world was in the throes of a massive industrialisation as well as urbanisation, creating social stresses from problems of inequality and civil rights, with social unrest already a growing problem. To deal with this, American universities developed (under the tutelage of Lippman and Bernays) what they called the “social sciences” like sociology and psychology with the objective of producing a cadre of “social engineers and technicians” to address these issues and control American society. The ‘secret government’ believed that psychology, with the techniques so skillfully applied by Bernays, could “be instrumental for attaining democratic social order and control”. The theory was that individuals in society were not “well adjusted” and that propaganda could be used to appropriately “adjust” them. From this point, with the educational system as a major instrument, the US transitioned into a society of social engineering and control, using Bernays’ methods directly upon primary, high school and university students to form and manipulate public perceptions and beliefs in a manner most useful to the secret government and the multi-nationals they controlled. Neither the good of the nation nor the welfare of its citizens were listed as priorities. Of course, education itself became diseased and corrupted by these measures.

Socialism was perhaps the greatest enemy to the entrenched ability of the bankers and industrialists to loot the nation, with items like minimum wages, free education or medical care severely restraining the greed of the elites, and thus socialism quickly became public enemy no. 1 in the American educational system. For generations, Bernays and his heirs filled the minds and hearts of American children with a fear of socialism, equating it to godless nations ruled by brutal dictators where citizens had no freedom. The propaganda was extremely powerful and the brainwashing began very early in life – as it still does today. Consider this example from a current American elementary school book: The question posed is “Which of the following goes with socialism?”, with the student offered three possible answer choices:

  • A Political system in which a dictator rules, and there are no freedoms.
  • An Economic system in which the government owns the big businesses.
  • An Economic system in which businesses are privately owned.

Of course, the correct answer is “none of the above”, but in American schools the first two evil choices are the only correct answers, small children learning very early on that private-enterprise capitalism is the only way to fly, socialism not only to be avoided but to even explore that system is equated to seeking information on Satan worship. The doors to these little American minds are firmly slammed shut very early in life, never to be opened again, an integral part of their political-religious indoctrination. The false tenets of American capitalism are given vast prime-time exposure, again closing the little minds forever to any understanding of what they are for or why they are for it. (4)

Yale University, working with huge grants from the Rockefeller Foundation, created a propaganda institute to perform practical research on issues “directly concerned with the problems of man’s individual and group conduct” and “to correlate knowledge and coordinate technique in related fields”. The stated purpose was to better “understand human life”, but the intent was to utilise that understanding for the control of the population. There was a Princeton University Radio Project to discover the most effective way to use broadcasting for population indoctrination and control, the techniques being adopted by the VOA, Radio Free Europe, and Radio Free Asia. The internet and Princeton archives appear to have been scrubbed clean of information on this.

And indeed Princeton was so heavily involved in propaganda, subterfuge and spy-craft, that it provided the bulk of the staff for the OSS and CIA during their formative years. (5) As with most everything else regarding the US, the American universities were even much worse than imagined, being deeply into the CIA’s murderous MK-ULTRA program of mind control that stretched for decades (6), as part of the Bernays-inspired search for population control mechanisms. In testimony to the US Senate, Senator Ted Kennedy stated that more than thirty US universities and institutions were involved in what he termed an “extensive testing and experimentation” program which included covert drug tests on citizens at all social levels, all without their knowledge or consent. (7)

The elite 1% founded not only universities but the Foundations that exist to this day, and for the same purposes of social control. Institutions like the Rockefeller, Ford and Carnegie Foundations, the Council on Foreign Relations, the Trilateral Commission, were primarily created “to perpetuate predatory wealth through the control of information and the sources of information”, and quickly assumed missions of direct influence and control of the mindsets of many of the world’s leaders, or at least influential individuals. The Rockefeller Foundation has been pre-eminent in an astonishing array of social control initiatives that included population control in the real sense through sterilisation and war. And both the Rockefeller and Carnegie institutes funded and promoted the practice of eugenics, Carnegie recommending a national chain of gas chambers to eliminate the socially (and ideologically) unfit. (8) All of this twisted ideology stemmed from the same source.

The Rockefeller Foundation in one advertised instance held a major conference with “representatives of some of the largest financial interests” in the US, i.e. the Jewish European bankers who controlled the US FED, to promote a propaganda program to “educate the citizenry in pro-capitalistic ideology and thus relieve unrest”. In other words, employ the Freud/Bernays propaganda methods to teach the working class to stay poor for the benefit of the corporate elites and the bankers. This group believed it needed a “publicity bureau” that could “correct popular misinformation” by providing “a constant stream of correct information” delivered to the lower and middle classes on their proper place in society. They then set about creating a powerful research organisation to study “social problems” and “the causes of social and economic evils”, portraying themselves as disinterested scientists searching for the public good while actually focused on propaganda, public indoctrination and secret social control.

All the so-called Foundations and Think Tanks established during the past century shared the purpose of steering society and social thought into desirable channels, and executing massive schemes of social engineering, eventually corrupting the educational system and co-opting all emerging social movements for the benefit of Bernays’ ‘secret government. American society, primarily through the educational system and the use of the new social sciences was being almost totally re-created to serve its ultimate masters.

A memo from the Rockefeller historical archives revealed a concern that their purposes might become public knowledge and be “misinterpreted” since public opinion would naturally be violently opposed to such secret programming. Senators and Congressmen rightly feared these Foundations were dangerous to their society and form of government, and recommended their abolition, but the elected portions of the government have never had the power to control the secret government. The US Congress stated that these foundations, with their wealth and influence, were “a grave menace to the welfare of society” and would be used not only to affect and control the government but to change its form. And try to change its form they would.

This is one reason most university business schools are funded by (and named after) their monied benefactors: money guides and even determines the curriculum. Many American universities today are merely servants of major industrial firms, virtually their entire research capabilities harnessed in pursuit of either commercial patents or discoveries of military value, the education of students becoming increasingly remote and inferior. In the end, the practices of Bernays’ propaganda and the private funding of education to serve private hidden interests became one and the same, the propaganda machine absorbing education itself, for the purpose of ‘adjusting’ the population to eliminate ‘misinformation’ and replace it with the ‘constant stream of correct information’ while firmly repressing all contradictory thought.

Interestingly, debt bondage is one of the main forms of social control and for this reason has always been heavily promoted in the US, its financial benefit to the private bankers being an added plus. New university graduates who are $200,000 in debt, homeowners with a huge mortgage, wage slaves with high credit card balances, are unlikely to risk their careers and livelihood by openly challenging the system. When an entire nation is heavily in debt, the people cannot afford to revolt. Meekness and silence are prerequisites for survival, especially in the almost total absence of labor unions. Thus, the American propaganda machine discouraged savings and encouraged consumption on credit. This was so true that as early as the 1920s as much as 90% of all major items like homes, cars, furniture and appliances purchased in the US, were bought on credit. (9)

  • Turning to Commerce

Lippman and Bernays also turned their attention to the manipulation and control of public attitudes toward advertising and commerce, which is why and how the vast propaganda machine transformed American culture into a materialistic consumer society. The consumption orientation was created solely to transfer wealth to the top 1% who owned most of the means of production and who would primarily benefit, mostly the same people constituting Bernays’ “invisible government”. The ease and potential of public manipulation fired the imagination of those who controlled the banks and multinational corporations, their minds opened to the vast potential to increase sales by turning Americans into appropriately conditioned consumers. They realised that if they could condition emotional responses into the subconscious of the American population without the awareness of the people, they could firmly control the purchasing attitudes and habits of an entire nation. And of course this was precisely the result, with the US economy today dependent for 75% of its life on consumer spending, Americans proclaiming this bizarre condition as a universal value and the will of God.

Following his political successes, Bernays set up shop on Madison Avenue and by the early 1920s was already doing for American products and branding what he had done for war marketing, that is to say, using propaganda to manipulate and control public perception and behavior, in this case to create not only mindless consumers but to fabricate and permanently instill in the American mind the myth of brands. Bernays quickly attracted more corporate clients than he could handle, with most large firms tripping over themselves to take advantage of the power of propaganda and mind control to loot the nation’s bank accounts.

Advertising and Agencies

In 1957 Vance Packard published a best-selling book titled “The Hidden Persuaders”, that revealed in detail how advertisers were using psychologists and psychiatrists following Bernays’ manipulative methods to tap into our unconscious desires in order to “persuade” us to buy the products they were selling. (10) (11) The entire advertising industry succumbed to this siren call and today is a rat’s nest of (often) reprehensible manipulation of the public. Ad agencies would hold “focus groups” where they would surreptitiously record housewives and others discussing their inmost feelings, thoughts, desires on many matters, then use that information to subvert those and manipulate people into buying whatever they wanted to sell.

One instance that crossed my path was exposure to the story boards of a foreign advertising agency in Shanghai tasked with helping an American bank market credit cards to young Chinese. I was appalled at what I saw. The manipulation was to me not only disgusting but obscene. Someone had spent real money to ferret out the hidden desires, fears and aspirations of young Chinese, and turned that knowledge to looting their bank accounts. The conclusions were that these young people, university graduates, were now in an era of rising affluence and desired to be recognised as more than citizens of a third-world country, in a sense to be seen as worthy equals to young people of other nations. They had purchasing power, generally good taste, and wanted to be appreciated as valuable consumers. The recommendations were startling. “Tell him he’s a king. Use the tag line “The world is waiting for you”, and “With our credit card, you can have it all now”. Make him feel he is important and recognised, that he is valued because he is Chinese.” And, since this young person likely came from a one-child family where his wishes were important, “Do everything possible to push the “me, me, me, more, more, more” attitude.”

I encountered this by accident, and had an email exchange with a young Chinese on this topic. I cannot locate my original email but, from memory, this is what I wrote to him:

“A credit card is not magic, and it is not free. It is borrowed money that you will have to repay at a high rate of interest. No matter what they tell you, you cannot have it all, not now, and not without working and saving for it. Moreover, you are not a king. You are a nobody. You are just another dumb kid with a credit card, one of 300 million others like you. I am sorry to tell you the world is not waiting for you. The world doesn’t even know you exist and, if it did know, it wouldn’t care. That is the truth. I suggest you accept it and act accordingly.”

The American Auto Industry

The conduct of these propagandists, beginning with Lippmann and Bernays marketing war for Rothschild and their other masters in London, was clearly criminally insane. There is no way to place a positive spin on people who provoke a world war for their private benefit, but it is more difficult to grasp that their conduct in the commercial realm was (and still is) no less criminally insane. One example is the American auto industry and the American love affair with the automobile.

This is a long and interesting story which I have covered in detail here (12). Briefly, in the 1920s the world was turning to electric automobiles en masse and the advent of inexpensive electric public transport was sounding the death knell for gasoline-powered cars. General Motors and the major oil companies were facing a multiple crisis, and embarked on one of the greatest criminal frauds in history, killing off the electric car and mass transit in the US. But they didn’t stop there. Life in many of the world’s major cities is convenient and enjoyable without a car, partially due to excellent mass transit and partially to urban areas designed for human living rather than automobiles. But not in the US. GM and its friends infiltrated the civic planning faculties of major US universities and propagandised the construction of suburbs – which exist only in North America, physically segregating living, working and shopping spaces to make auto ownership mandatory. They also bribed and extorted the US government to abandon rail transport and invest solely in highways, again to make private auto ownership mandatory. The long term negative effects of this ruthless corporate conspiracy are literally beyond calculation. Then the public propaganda kicked in:

“America’s Love Affair with the Automobile” is presented as an expression of independent and freedom-loving America, where inexpensive mass transportation failed to evolve due to Americans’ individuality and desire for freedom, but that is a propaganda myth, a lie of enormous proportion. Today’s US car culture was the result of a massive conspiracy, like the consumer society, imposed on an unsuspecting nation through deceit and propaganda. After execution of the massive fraud, the American people were for generations complimented on their individualism, adventuresome spirit and their love of freedom and independence, and for the choices they believed they made but that had been made for them by others. Here as in no other market is it so true that Bernays’ capitalists were selling “not so much products as emotion itself, psychologically linking the act of purchasing an automobile to falsely-manufactured feelings of confidence, freedom, happiness, empowerment and independence, tying the very self-identity of Americans to the purchase of an automobile.” (13)

CONSUMER GOODS

Nestlé and the Baby Milk Companies

Mothers’ breast milk is universally acknowledged as far superior to artificial powdered milk for babies, being naturally sterile and containing all the necessary nutrition while, and very importantly, supplying the baby with multiple antibodies that provide immunity against many childhood illnesses and diseases. Almost all mothers are able to breastfeed their babies, who then become ill much less often than babies fed with artificial milk powder. Bottle-feeding with artificial milk has been long proven to present increasing dangers where mothers have poor or no access to necessary sterile facilities.

UNICEF and many other health groups have stated that about 1.5 million babies die each year from simple ailments like diarrhea, common in babies drinking artificial powdered milk, but that almost never occur with breast-fed babies. The WHO and a number of other international organisations claim that “Over 4,000 babies die every day in poor countries because they’re not breastfed. That’s not conjecture, it’s fact.” Since the end of World War II, approximately 50 million infants have died from this one cause, but Nestlé, Danone, Wyeth, Mead Johnson and Abbott are hugely profitable.

In one of the most criminal and anti-human campaigns ever produced by Bernays and his heirs, a few industrialists conspired to create a reprehensible propaganda offensive to convince the world’s mothers, most especially those in undeveloped countries, to avoid breast-feeding their babies. It was a direct and deliberate attack on one of the most basic of human functions while ignoring the enormous human cost in infant fatalities and illnesses for which they are in most cases directly (or at least indirectly) responsible.

They utilised the services of thousands of physicians, psychologists and psychiatrists, and marketing personnel, to learn how to penetrate the psyche of a new mother to discourage her from breastfeeding her own child. I can recall seeing in several poor countries billboards for baby milk that contained photos of ‘yellow-haired goddesses’, the essential sentiment being communicated was: “Beautiful white women don’t breastfeed their babies. It’s only you backward, uneducated and ignorant brown peasants who do that.” And this from a radio advertisement by US-based Borden milk in the 1950s that played this little song: “The child is going to die because the mother’s breast has given out. Mama o Mama the child cries. If you want your child to get well, give it KLIM milk.” (14) The executives and staff of baby milk companies like Nestlé are even more morally deformed than are those of Big Pharma (who are often owned and controlled by the same people), and have proven they will do whatever is necessary, use any tactics that produce sales, totally heedless to law, ethics or morality.

Bernays’ first corporate client was Proctor and Gamble (P&G), a client that wholeheartedly subscribed to his methods, their relationship lasting more than 30 years, with P&G adopting a marketing model driven by propaganda built on psychological manipulation. (15) Chinese mothers preferred washable cloth diapers, strongly resisting P&G’s marketing efforts for plastic Pampers, so P&G spent millions on psychologists and psychiatrists in attempts to identify the hidden fears and weaknesses in Chinese mothers so as to prey on those. And they found what they needed: the mothers’ concern for their baby’s health and his longer-term development and success in life. P&G then created a scenario based on claims that increased sleep would not only improve a baby’s health but would result in “improved cognitive development and academic achievement”, thereby presumably guaranteeing wealth and a successful career. They produced “studies” with “scientific results” that appeared palpably fraudulent, claiming that Chinese babies wearing Pampers fell asleep 30% faster than babies wearing cloth diapers, and further that their sleep while wearing Pampers would experience “50% Less Disruption”. (16) In an internal P&G staff promotional video, one Pampers brand manager boasted about his psychological fraud, saying, “We really had to change the mindset and educate [Chinese mothers] that using a diaper is not about convenience for you – it’s about your baby’s development. I’m talking about taking a product and literally changing consumer behavior to create a market for it.” Through this reprehensibly false propaganda, P&G were “educating” mothers to believe that wearing disposable diapers would dramatically enhance their child’s mental development. And boasting about their cleverness in doing so. (17)

The Barbie doll is a similar story, a product never intended for children. Barbie was a sex toy named Lili, created in Switzerland in the 1950s and popular primarily with perverted single men in Europe. A Jewish-American woman named Ruth Handler who, with her husband, owned the then-small company named Mattel toys, was on holiday in Germany and apparently fell in love with this doll, brought it to the US and began marketing it as a “more mature” companion for little girls “exploring womanhood”. Mothers were either disturbed or horrified, especially since Barbie’s “mature” body was “borderline pornographic” and seen as a serious danger “potentially damaging to young girls’ psyches”. That view is still held very strongly by millions of mothers all over the world who have banned this doll from their homes. But Handler, adopting Bernays’ propaganda methods, employed psychiatrists to learn how to change the values of American mothers in order to market this doll. The advice was to instruct mothers to consider Barbie as “a tool for teaching their daughters about the importance of appearance and femininity.” Just what every 3 year-old girl needed to help her grow up into a wholesome young woman – a plastic doll with big breasts and a sports car. I have always hated that doll.

It shouldn’t be necessary to point out that Starbucks offers some of the worst coffee on the planet, which is natural since it was designed to suit American tastes. But you may be surprised to learn that Starbucks is no longer selling coffee; they are now selling “experiences”. The marketers and advertisers, aided and abetted by the propagandists and their Freudian background, have concluded that there is an even better way to loot bank accounts than offering fake goods on credit. In their view, shops once sold commodities (coffee beans), then became ‘service firms’ (coffee shops) where the commodity was standardised and the distinguishing consumer attraction was the quality of service. Inherent in that shift was the degrading of the commodity – which was expensive – and replacing it with ‘service’ which cost nothing but an artificial smile. They have now moved to a new level where we sacrifice both the commodity and the service, and replace both with “an experience”.

Now, the offspring of Lippman and Bernays are spending huge money on psychologists and psychiatrists to fathom precisely what it is about going to a Starbucks or a Wal-Mart that can create a “positive emotional response”. Yes, I know. I almost choked writing that sentence, but these people are serious. They want to identify the underlying stimuli and then fabricate the circumstances in an attempt to provoke that response. If successful, the fake commodity and fake service can disappear to be replaced by a fake emotional experience that you will treasure and one day excitedly relate to your grandchildren. It is all a false reality created with contrived experiences that are not real, but Americans are already on international speaking tours proselytising the new marketing approach. And it’s all fake, in the same way that most of America is fake. Americans promoting this new view seem unable to recognise that any part of their new bible contrasts with reality, and react with offense when Europeans tell them “You Americans are all about image instead of reality. Everything about you is fake and superficial. You people are living in a cliché.”

It is true that sitting in a coffee shop in Vienna or at a sidewalk cafe in Rome can be a treasured experience, generated by dozens or perhaps even hundreds of charming small details that combine to create a genuine appreciation of one of life’s little pleasures. But these wonderful small experiences cannot be fabricated and still generate a pleasure of life, except perhaps for Americans who appear to have lost entirely the ability to distinguish the sizzle from the steak and to whom the only genuine reality is superficial. There is nothing inherently wrong with wanting one’s customers to have a good experience, but the American attitude toward creating these is not genuine or sincere; it is cheap, fake, and artificial, a psycho-induced emotional response to a fake reality. Instead of trying to understand how to give customers a real, genuine, pleasant experience as they would receive in Vienna or Rome, the Americans are spending millions trying to understand how to fabricate in their customers the artificial “feelings” of an experience without actually giving them anything. One needs to wonder what the hell Americans think about, what goes on in those minds. And, if anybody needs an “experience” so badly they have to go to a Starbucks or a Wal-Mart to find it, what they really need is a life.

I could go on, but these cases illustrate the point I want to make. There was a time when manufacturers focused on making products that people wanted to buy but, with the success of Bernays’ twisted and manipulative “propaganda”, they now employ psychologists and psychiatrists to probe the human psyche and find a way to permanently alter (and corrupt) the human mind to buy whatever these people want to sell. There is much more to this, including the concept of branding, that I will cover in a later essay.

Let’s review. By the early 1900s, Lippman and Bernays had learned from experience the methods of creating an extensive, false, and emotionally-provocative imagery and to use this fabricated mythology to control the perceptions and manipulate the opinions and behavior of the population of an entire nation. It had first been done for political purposes during wartime, to create immense racial hatred and push a nation into war, but was clearly just as applicable to political and commercial ambitions. At the same time, the wealthy elite of the nation created the higher echelons of an American educational system that would use essentially the same principles to entrench themselves in perpetuity by maintaining the bewildered herd as a kind of feudal colony of impoverished consumers. Those controlling the banks and large corporations were not content to stop with the educational system when they realised the broader possibilities of influencing the population through a nationwide scale of propaganda disguised as advertising, which led in turn to the creation and rapid development of the American advertising industry based almost entirely on the principles Lippman and Bernays identified. We then had the media, beginning with print and radio but rapidly including the movies and then television, being the vehicles through which this grand plan of population control would be executed.

In summation, we have a grand conspiracy by a relative handful of people to manipulate and control the perceptions and beliefs of an entire nation of people, entirely for perverted purposes. Perhaps the word ‘conspiracy’ is inaccurate, since these categories of players were in some sense acting independently or at least in different spheres such as advertising and media control or education and politics, but the net result is not different from what would have occurred had there been a tightly-organised conspiracy. Certainly, each knew what the other was doing, and would have been fully aware of the effects of their combined efforts. If we connect these dots, we have the European Jewish bankers and their many huge corporations, and the wealthy US elites exercising enormous control over the US government and effectively taking full charge of American education, of banking and the economy, of industrial production and, most important of all, of the mental and emotional content of the American people.

In every case, there was no concern for the good of the people or of a nation, no value placed on human lives, the human experience, or the human environment. It was only about the money to be derived from social control. Lippman and Bernays are gone, but their mainstay of immoral, manipulative and deceptive practices is as virulent as ever. As Shakespeare told us in Julius Caesar, “The evil that men do lives after them; the good is oft interred with their bones”.

Introduction – If America Dissolves – https://thesaker.is/if-america-dissolves/
Bernays and Propaganda – Part 1 of 5 — https://thesaker.is/bernays-and-propaganda/
Bernays and Propaganda – Part 2 of 5 — The Marketing of War — https://thesaker.is/bernays-and-propaganda-the-marketing-of-war/
Bernays and Propaganda – Part 3 of 5 – Democracy Control – http://thesaker.is/bernays-and-propaganda-democracy-control/
Bernays and Propaganda – Part 4 of 5 –The Transition to Education and Commerce

*

Mr. Romanoff’s writing has been translated into 30 languages and his articles posted on more than 150 foreign-language news and politics websites in more than 30 countries, as well as more than 100 English language platforms. Larry Romanoff is a retired management consultant and businessman. He has held senior executive positions in international consulting firms, and owned an international import-export business. He has been a visiting professor at Shanghai’s Fudan University, presenting case studies in international affairs to senior EMBA classes. Mr. Romanoff lives in Shanghai and is currently writing a series of ten books generally related to China and the West. He is one of the contributing authors to Cynthia McKinney’s new anthology ‘When China Sneezes’.

His full archive can be seen at https://www.moonofshanghai.com/

and http://www.bluemoonofshanghai.com/

He can be contacted at: 2186604556@qq.com

Notes

(1) https://www.moonofshanghai.com/2020/04/substandard-education-in-america.html

(2) https://www.libertarianism.org/people/george-seldes

(3) https://www.amazon.com/You-Cant-That-Attempting-Patriotism/dp/1332838243

(4) https://www.moonofshanghai.com/2020/04/what-is-difference-between-capitalism.html

(5) https://paw.princeton.edu/article/p-source

(6) https://www.moonofshanghai.com/2020/07/cia-project-mk-ultra-july-2-2020.html

(7) https://ascensionglossary.com/index.php/Project_MKUltra

(8) https://www.moonofshanghai.com/2020/07/the-pleasures-of-depopulating-earth.html

(9) https://www.moonofshanghai.com/2020/04/lets-have-financial-crisis-first-we.html

(10) https://www.amazon.com/Hidden-Persuaders-Vance-Packard/dp/097884310X

(11) https://www.nurturedevelopment.org/blog/the-7-tactics-of-hidden-persuaders/

(12) https://www.moonofshanghai.com/2020/04/the-american-love-affair-with.html

(13) This quote is not original, but I have lost the source.

(14) https://www.moonofshanghai.com/2020/10/en-larry-romanoff-nestle-murdering-with.html

(15) http://www.bluemoonofshanghai.com/politics/en-larry-romanoff-criminal-corporations-proctor-gamble-clean-face-dirty-heart/

(16) http://www.cbsnews.com/news/how-pg-brought-the-diaper-revolution-to-china/

(17) http://www.forbes.com/sites/china/2010/04/27/how-procter-and-gamble-cultivates-customers-in-china/


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